Live coverage: Shifting Audiences

Media scholars Kim Schrøder (Roskilde University) and Philip Napoli (Rutgers University) lead this discussion on journalism’s relationship with what Jay Rosen (2006) famously called “the people formerly known as the audience.” They will explore how the Internet and emerging technologies continue to transform conceptions about the news audience and how it interacts with journalism content. As principal investigator for the News Measures Research Project, Napoli…

Live coverage: The Audience Revolution

In this public event, experts Alex Watson (Telegraph Media Group),Kim Schrøder (Roskilde University) and Philip Napoli (Rutgers University), will present the latest on transformations in audience and how technological innovations in journalism and publishing are at once responding to and advancing these changing needs. Retha Hill (Arizona State University) is the discussant. The Twitter hashtag for today’s event is #transformjrn Ryerson…

Philip Napoli: What audiences want from news

“The news industry ‘has gone for years without needing to examine who its audience is or what they want,’ according to McClatchy’s Damon Kiesow, and digital-savvy readers have different expectations than their predecessors. So one of the key tasks for news outlets is first to develop better understandings of their own audiences: how those audiences…

Breakout session: Shifting audiences

1:30 p.m.-3 p.m. Thursday, April 28 Media scholars Kim Schrøder (Roskilde University) and Philip Napoli (Rutgers University) lead this discussion on journalism’s relationship with what Jay Rosen (2006) famously called “the people formerly known as the audience.” They will explore how the Internet and emerging technologies continue to transform conceptions about the news audience and how it interacts with journalism content. As principal investigator for…

Public lecture: The audience revolution

9:30 a.m.-11:30 a.m. Thursday, April 28 Over the past decade, technology has driven profound structural changes in news audience behaviours, as people consume information about current events in a wide-ranging variety of places and forms. These changing behaviours precipitate changes in production and distribution of news, with journalists and others collaborating in the news-production process…